Showcraft Debuts Monthly Newsletter – 1st Edition: Pulse on the Tradeshow Industry

The Showcraft Team is always searching for useful suggestions and news that spark our customers’ imagination and benefit their business. 
Please enjoy our first monthly edition. 

The 2015 Economic Outlook

By Travis Stanton

According to the results of our 2015 Economic Outlook Survey, which gauged the opinions, expectations, and experiences of nearly 400 exhibit and event professionals, the future of face-to-face marketing is bright, despite a statistical stagnation of both marketing budgets and the number of regional, national, and international shows at which companies plan to exhibit. In fact, 87 percent of exhibit and event marketers are confident that their company’s trade show programs will achieve increased returns in 2015.

Travis Stanton. (2015). The 2015 Economic Outlook.Exhibitor Magazine

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